Last month we brought you the first part of our complete list of the 100 customer experience blogs you should be ready. Now the holidays are over and you are back into the day to day swing, here's the second half of the most insightful customer experience blogs on the web. Enjoy!
In no particular order:
4 top posts by Louis Columbus:
- Predicting The Future Of B2B E-Commerce
- Machine Learning Is Redefining The Enterprise In 2016
- 51% Of Enterprises Intend To Invest More In Big Data
- Ten Ways Big Data Is Revolutionizing Marketing And Sales
4 top posts by Marketing Sherpa:
- The Radical Idea: Why investing in the physical world should be part of your social media marketing budget
- Gotta Catch ‘Em All: How to get new customers from the Pokémon GO phenomenon
- Customer-centric Marketing: 5 more takeaways on consumer behavior from researchers and strategists
- How Integrating Customer Service and Marketing Can Build Successful Consumer Marketing
53.CXPA
4 top posts by CXPA:
- Thirty Drivers of Value Perceptions, or Why Customers Love Your Company
- How to Make Customer Experience Strategy Integral to Corporate Strategy
- What is the ROI of Common Decency?
- Doug Woodard talks about being a CX-focused Leader
54.Holger Kisker Forrester Blog
4 top posts by Holger Kisker:
- Boost Your Digital Intelligence With Big Data
- Turning Data Into Business Value
- Forrester’s TweetJam On Advanced Analytics
- Social Media Will Play A Big Part In BI’s Future
4 top posts from InfoLink Expo:
- Negative Customer Services Experiences
- Customer Loyalty on the Cloud is priceless
- Earn Growth through Service
- Customer Experience Management through service…beyond operational metrics
4 top posts by Return Customer:
- Instant Satisfaction: How to Meet Rising Customer Expectations
- How anyone in the company can (and should) help the customer
- 5 Lessons from Top Brands on Delivering Customer Service
- 4 Steps to Meet 24/7 Customer Service Expectations on Social Media
4 top posts by Win the Customer:
- 4 Ways Your Policies Can Ruin Your Customers’ Experiences
- 3 Case Studies in Successful Social Media Customer Engagement
- Consumer Reviews – Implementing Useful Business Changes
- 4 Reasons Why the Customer Is Always Right
4 top posts by The Conversocial:
- ‘Why Invest in CX During a Recession’
- 5 Customer Experience Trends for 2020 and Beyond
- How Do Customers Perceive Your Brand?
- Why Human Customer Agents Should Love Bots
4 top posts by ComputerWeekly:
- Newcastle United implements software to understand fans better
- Insert: what is ‘real-time’ personalisation?
- From spreadsheet to C-suite: making data the new ‘business grammar’
- IBM – something old, something new, something borrowed, still Big Blue?
60.Wow Now Blog
4 top posts by Wow Now:
- 3 years of Wow Now: journey learning & connecting the dots looking back
- My take on Branded Customer Experience Management methodology by Sampson Lee
- 8 key elements you need to know about Branded Customer Experience Management
- Net Promoter Score explained with Maslow’s needs hierarchy
4 top posts by Jeannie Walters:
- What CX Leaders Can Predict in a Crisis
- How to Reduce Customer Effort Before it Can Build Up
- What Your Customer Experience Team Needs Now
- Improve the Experience by Asking the Impossible Questions
62.BeyondTheArc
4 top posts by BeyondTheArc:
- Humanity 101: 5 Essentials for getting customer experience right
- Focus on your employee experience to deliver the best CX
- Mastering the 3 C’s of Customer Experience
- Consistency: The secret ingredient for creating customer loyalty
63.McorpCX
4 top posts by McorpCX:
- Smart Customers, Stupid Companies
- Disruptive Technologies vs. Customer Experience: What You Must Do NOW To Prepare
- Customer Journey Mapping Toolkit
- Understanding the ROI of Customer Journey Mapping
64.Woopra
4 top posts from Woopra:
- Solving the Cross-Channel Dilemma
- Optimize Your Email Marketing – 5 Secrets Of Effective Outreach Campaigns
- Applying the Data Glue: The Quest for a Data-Driven Culture
- 6 Critical User Insights You Can Uncover with Surveys
4 top posts from Jackie Huba:
- Build Fan Loyalty Like RuPaul and American’s Top Drag Queens
- Create Buzz-Worthy Moments With Customers Using Personalized Videos
- Gaining loyalty: sometimes it’s as simple as responding when a customer reaches out
- Give your loyalists something to hashtag about
4 top posts by Shep Hyken:
- Five Ways to Create Customer Loyalty
- Write Your Company’s Bestselling Customer Service Book
- Customer Loyalty Lessons from Mama Louise
- Don’t Create Clutter, Create Trust
4 top posts by Up! Your Service:
- The 4Es to Cultivating Service Mindset
- Customer service training, or service education. What’s the difference?
- Fix Your Perception Points to Improve Your Customer’s Experience
- In the Ocean of Life, a Little Service Means a Lot
4 top posts by Desk:
- How small businesses can adjust to organizational change
- This just in: 5 small businesses making huge impacts
- Five tactics to get sales, marketing, and customer support on the same page
- Why your business needs to ditch spreadsheets now
4 top posts by Disney Institute:
- Exceeding Guest Expectations: Focus On The Little Things That Make Emotional Connections
- Designing The New Disney Springs: How Place Impacts The Customer Experience
- Customer Service 101: Why Your Fellow Employees Might Be Your Most Important Customers
- Are Your Employees ‘Doing Things Right’ Or ‘Doing The Right Thing’?
__ 70.Customer Think__
4 top posts by Customer Think:
- 3 Important Metrics All Businesses Should Be Measuring Today
- Cultural Change: 5 Ways to Empower Employees with Customer Insights
- Why You’re Failing at Big Data (and what to do about it)
- Analyzing Big Data Using an Integrated, Customer-Centric Approach
71.Wharton Customer Analytics Initiative
4 top posts by Wharton:
- Are You Collecting The Right Data
- Customer Analytics & Voting Behaviour
- Is Your Advertising Working?
- Measuring Brand Equity
72.Net-Savvy
4 top posts by Net-Savvy:
- My Language-Learning Toolbox
- The Social Media Analysis Business
- Book Suggestions from Social Networks
- Twitter Changes the Social Data Ecosystem
73.Jeffalytics
4 top posts from Jeffalytics:
- Are You Flying Blind with Google Analytics Goals?
- Check out the New Elements We Added to the Periodic Table of Google Analytics
- How to Project Your Marketing Budget for 2016 and Beyond
- Is the 10/90 Rule of Web Analytics a Practical Measure?
74.MineThatData
4 top posts by MineThatData:
- Retail Love in the Age of Digital
- Four Things Great Companies Do Well
- New Merchandise, New Customers
- Pricing Integrity
4 top posts by Customer Insight Leader:
- FinTechs, focus on tech, design or real people?
- How HR Analytics can have a place in your business
- How to understand your customers’ mobile mind shift
- Tips from passionate Data Insight Leaders in Barcelona
76.Blake Morgan
4 top posts by Blake Morgan:
- How To Improve Customer Experience: 5 Ideas from CX Experts
- 25 Customer Experience Media, Influencers and Books You Should Know About
- 63 Influencers Weigh In On The Best Way To Improve Customer Service
- The 30 Most Influential People In Social Customer Service
4 top posts by Create Distinction:
- What will you DO to create distinction?
- If you’re not first…then, what are you?
- Is it ever right to inconvenience your customers to get a better deal?
- No one ever thinks that they are wrong…
78.Adrian Bridgwater Forbes Blog
4 top posts by Adrian Bridgwater:
- Machine Brains Start Learning Unsupervised: Elastic Acquires Prelert
- Why All Data Has A Personality
- Fuzzy Logix: Why Big Data Is Like A Pint Of Guinness
- What 'Best Practice' Really Means, In Software
79.Rubuss
4 top posts by Rubuss:
- The Rise of Customer Experience with Ian Golding
- 5 essential skills for your customer service team
- Designing emotion back into the customer journey
- The forgotten customer touchpoints
80.Customer Experience Matters
4 top posts by Customer Experience Matters
- The Changing Pattern of Consumer Communications
- Report: ROI of Customer Experience, 2016
- Exploring Multiple Emotions During Contact Center Interactions
- Report: State of Voice of the Customer Programs, 2016
4 top posts by Heart of the Customer:
- Creating Radical CX Change, the Quiet Way
- Eight Ways to Build Customer Empathy
- What is the Most Important Contact Center Metric?
- Just because your customers say it isn’t important doesn’t make it so
82.Kerry Bodine
4 top posts by Kerry Bodine:
- Do Customer Journeys Drive Your Content Strategy?
- 10 Steps to Mapping Your Current Customer Journey
- 3 Steps to Better Customer Research
- The Trade-Offs Between Quant & Qual Customer Research
4 top posts by Customer Intelligence 360:
- The Anatomy of Knowledge
- The strategic on-ramp to ABM: Predictive analytics
- Launching Predictive Marketing: Best Practices from Insight Enterprises
- What Are Predictive Campaigns and How Are They Going to Revolutionize Marketing?
84.Deloitte
4 top posts by Deloitte:
- Inside the insight-driven organization: Making better decisions with analytics
- Exploring trends: The next evolution in analytics
- The insight-driven organization
- Personalization & analytics in TMT
85.Smith + Co
4 top posts by Smith + Co:
4 top posts by Occam's Razor:
- Digital Attribution's Ladder of Awesomeness: Nine Critical Steps
- Smarter Survey Results and Impact: Abandon the Asker-Puker Model!
- Suck Less | A Plea For User-Centric Design: Powered By You!
- The Marketing < > Analytics Intersect
4 top posts by Micah Solomon:
- Don't Overlook Customer Service Basics
- 7 Tips for Building Customer Loyalty
- How Your Business Can Build Customer Loyalty -- and Profits
- There is no substitute for good service
88.CMS Wire
4 top posts by CMS Wire:
- Journey Analytics Are the 'Next Frontier' for Customer Insights
- This Secret Formula Will Make You an Analytics Superhero
- Google Optimize Enhances Customer Experience - At No Cost
- 6-Steps to a Better Business Intelligence Strategy
4 top posts by Wired Innovation Insights:
- Cashless Stores Alienate Customers in the Name of Efficiency
- Hybrid Remote Work Offers the Worst of Both Worlds
- A Startup Is Testing the Subscription Model for Search Engines
- What Do Amazon's Star Ratings Really Mean?
4 top posts by 9inch Marketing:
- The difference between BIG DATA and little data
- Lesson from Driven to Delight – Forget the Competition, Remember Your Customers
- Competing on Customer Experience – Episode 106 of the Daily Discipline Podcast with Rory Vaden
- Four Ways to Leverage the Concept of G.L.U.E. to Improve the Customer Experience
91.CMB
Top posts from CMB:
- Minimalism on Trend: When Consumers Don’t Want to Consume
- How Top Beer Brands Brew up Social Currency
92.CX Journey
4 top posts from CX Journey:
- Tools to Put the Customer at the Center of All You Do
- Two Major Flaws of Your Customer Listening Efforts
- Weology: We Comes Before Me - Part 2
- Weak Signals and Boiling Frogs
__93.TechTarget Customer Analytics __
4 top posts from TechTarget:
- Five ways to get the most out of A/B testing tools
- data science as a service (DSaaS)
- AI chatbot apps to infiltrate businesses sooner than you think
- Data visualization techniques, tools at core of advanced analytics
4 top posts from Online Behaviour:
- Building A Data Landscape
- Building a Culture of Testing and Optimization
- Nuts and Bolts of Chart & Graph Types [infographic]
- Horses, Jockeys and Digital Analytics
4 top posts by Creative Good:
- The Addicting Experience vs. the Gel Conference
- Budgeting for customer experience vs. advertising
- You want to give customers what they want? Start with the budget
- Customer experience, simplified (feat. NYT’s David Segal at Gel)
96.Advanced Performance Institute
4 top posts by Advance Performance Institute:
- How to Design a Strategy Map
- What is a modern Balanced Scorecard?
- What Really Is Big Data?
- Big Data: The 4 Layers Everyone Must Know
97.MeasuringU
4 top posts by MeasuringU:
- 5 Visualization Techniques For Managing The Customer Experience
- 10 Things To Know About A Key Driver Analysis
- 12 Tips For Writing Better Survey Questions
- 9 Biases That Affect Survey Responses
4 top posts by Capgemini:
- The store is dead. Long live the physical-digital store
- What will 2017 bring for customer experience?
- And our survey says...
- How field service might start improving customer service
99.The Customer Experience Company
4 top posts by The Customer Experience Company:
- How are companies responding to customer experience?
- In customer experience, nothing has changed. And everything has changed.
- So, do you service design?
- The end of the road for customer journey mapping
4 top posts by We Are Experience:
- Tools and Templates from CX Bootcamp
- Behavioural science meets data science
- The next major disruptor - Data
- Lego Serious Play - Whole brain thinking
